Why ViSOURCE is just what the automotive retail sector needs
January 28, 2025
Our latest product ViSOURCE fulfils an essential need in this year’s challenging used car market as hard-to-come-by three-year-old stock is likely to push up prices.
Thats the view of Transform Consulting team partner Ian Godbold, behind the Velocity Used Car Strategy developed to maximise marketing ROI and boost dealer profitability by accelerating sales.
With 2022’s low of 1.6 million vehicle registrations – 700,000 units down on 2019’s pre-pandemic levels – this year’s three-year car parc, when vehicles are most likely to return to the forecourt for resale as used cars, is depleted. The inevitable knock-on effect when supply is short and demand remains buoyant is higher prices both in the wholesale and retail markets.
“Dealers will need to really focus on acquiring the most suitable vehicles to meet their customers' demands. Such precision in sourcing will help ensure that dealerships maintain an optimal inventory level while offering a diverse range of vehicles that appeal to various customer preferences.”
The 2025 market which dealers face highlights the critical need for innovative solutions like Autofinity’s ViSOURCE. Launched at the end of last year, ViSOURCE aggregates data from multiple used car vendor platforms including auction sites, remarketing specialists, private buyers and classified platforms. ViSOURCE enables used car buyers to compare and contrast vehicles from multiple suppliers in one dashboard enabling informed purchase decisions to be made quickly whilst real-time alerts flags new stock to buyers.
“ViSOURCE is poised to revolutionise the way dealerships approach stock sourcing. By streamlining the process and offering intuitive features such as alerts and comprehensive market views, Autofinity’s new product will help dealers stay ahead. ViSOURCE not only enhances a dealership's operational efficiency but also improves customer satisfaction by ensuring that the right vehicles are always available on the forecourt.
“Integrations with vendors such as auction houses, remarketing companies, private individuals selling their vehicles in classified ads or on Facebook Marketplace as well as vehicles offered for sale on the newer consumer to dealer or C to D platforms such as Motorway and carwow, delivers aggregated stock availability hitherto not seen in the wholesale market.
“Pooling the information from multiple sources in very different formats into one cohesive whole makes it easy for used car buyers to compare and contrast vehicles. It means dealers can much more easily find the gems that are out there for their forecourts and buy stock on a vehicle-by-vehicle basis rather than in larger batches which requires more investment and can clog up prep centres.
“There is other software out there but not with this level of detail which empowers a used car buyer to be laser targeted. I can genuinely say, I have not seen anything quite like this at such a competitive price point. Dealers have been craving such a product for years and ViSOURCE is destined to cement Autofinity’s reputation as a supplier of choice in the automotive retail sector.”
For more information about ViSOURCE, to arrange a demo or talk to us about integrating our product into your system, please book a meeting now.
