World Environment Day encourages people to take an action towards caring for the Earth or to become an agent of change. This year, the theme is connecting people to nature.
What’s that got to do with Autofinity?
We don’t believe that working within the automotive industry and promoting environmental change are mutually exclusive. One could argue that without automobiles, most humans wouldn’t have had the opportunity to connect with and explore most of the amazing places the Earth has to show us.
There are many environmental initiatives happening within our industry, from advances in electrical vehicles to innovation in clean fuel. What fails to reach the spotlight is the decidedly less shiny world of vehicle recycling. Yet this is a vital piece in the sustainability puzzle.
Did you know that 95% of a vehicle can now be recycled or reused? Just a few years ago it was just 85%. That is an incredible feat on the part of the recycling industry and its own technological innovation.
So, on World Environment Day, we want to raise awareness of vehicle recycling and how individuals can use recycled parts to minimise the impact of their vehicle on the environment.
What can drivers do to get involved?
You can participate in the World Environment Day #WithNature campaign by changing your profile picture on your social media accounts to a photograph of an amazing place you’ve been in the world that you’d like to help protect. If it was a place you drove to, then so much the better!
We are also asking drivers to pledge to do #OneThing to reduce the impact of their vehicle on the environment via our facebook page. Choose an action from the poll and then spread the word. Why not post a photo of yourself participating on 5th June?